NOC 11102: Financial advisors
What financial advisors do
Financial advisors counsel individuals on financial decisions such as investments, cash management, and estate planning. They establish personal financial plans according to clients' objectives and guide them through the implementation of the proposed strategies that may be adjusted as the situation evolve. They are employed by banks, trust companies and investment firms, or they may be self-employed.
Main duties
This group performs some or all of the following duties:
- Develop personal financial plans for clients covering cash management, finances, insurance coverage, investments, retirement and estate planning, taxes and legal matters
- Analyze clients' financial records, set goals and develop a financial strategy
- Advise clients on implementing the financial plan to help them achieve their goals
- May also arrange for the purchase and sale of financial products and investments depending on the licence held, and monitor the portfolio to ensure its quality and profitability
- May help to expand business and attract new clients.
Job titles under NOC 11102
19 job titles are classified here, including account manager, financial advisor, financial consultant.
- account manager
- associate financial advisor
- associate investment advisor
- banking advisor
- certified financial planner
- financial advisor
- financial consultant
- financial planner
- financial security advisor
- financial services advisor
- financial services consultant
- investment specialist
- personal finance advisor
- personal financial planner
- personal investment advisor
- personal investment counsellor
- securities analyst - personal finances
- securities counsellor
- wealth advisor
Employment requirements
- A bachelor's degree in business administration, commerce, economics or a related field is usually required.
- The designation Certified Financial Planner, awarded by the Financial Planners Standards Council of Canada, may be required.
- To sell regulated financial products and investments, such as annuities, RRSPs and life insurance, a licence is required from the appropriate governing body.
- Certification as a Financial Planner is required in Quebec.
- Various training programs and courses are offered by financial institutes and organizations, such as the Canadian Securities Institute, Institute of Canadian Bankers, CFA Institute, Investment Funds Institute, Canadian Institute of Financial Planning, and Trust Companies Institute of Canada, and may be required by employers.
Financial advisors wages in Canada
Low, median and high hourly wages from Job Bank’s 2025 wage data. Annual figures assume full-time work (1,950 hours a year).
| Where | Low | Median | High |
|---|---|---|---|
Canada | $23.91/hr | $36.06/hr | $73.08/hr |
Toronto ON | $22.25/hr | $35.90/hr | $76.92/hr |
Montréal QC | $25.00/hr | $41.21/hr | $65.93/hr |
Vancouver Lower Mainland region, BC | $22.15/hr | $33.65/hr | $72.12/hr |
Calgary AB | $26.07/hr | $40.68/hr | $72.53/hr |
Edmonton AB | $25.00/hr | $34.62/hr | $97.33/hr |
Ottawa ON | $26.96/hr | $41.53/hr | $69.97/hr |
Winnipeg MB | $25.00/hr | $38.46/hr | $75.00/hr |
Québec City Quebec region, QC | $25.00/hr | $37.00/hr | $63.19/hr |
Hamilton Hamilton–Niagara Peninsula region, ON | $25.74/hr | $39.90/hr | $69.57/hr |
Kitchener-Waterloo Kitchener–Waterloo–Barrie region, ON | $23.83/hr | $35.90/hr | $64.42/hr |
London ON | $27.03/hr | $33.65/hr | $51.28/hr |
Halifax NS | $24.00/hr | $31.25/hr | $53.85/hr |
Victoria Vancouver Island and Coast region, BC | $30.77/hr | $44.62/hr | $78.13/hr |
Saskatoon Saskatoon–Biggar region, SK | $24.00/hr | $36.00/hr | $62.02/hr |
Regina Regina–Moose Mountain region, SK | $27.08/hr | $33.65/hr | $105.77/hr |
| Where | Low | Median | High |
|---|---|---|---|
Newfoundland and Labrador | $23.08/hr | $32.00/hr | $51.28/hr |
Nova Scotia | $23.59/hr | $31.25/hr | $51.28/hr |
New Brunswick | $22.56/hr | $33.33/hr | $64.10/hr |
Quebec | $25.00/hr | $37.00/hr | $63.19/hr |
Ontario | $23.08/hr | $36.06/hr | $76.92/hr |
Manitoba | $22.31/hr | $38.00/hr | $75.00/hr |
Saskatchewan | $24.00/hr | $36.00/hr | $62.02/hr |
Alberta | $23.59/hr | $39.47/hr | $101.92/hr |
British Columbia | $24.00/hr | $35.00/hr | $73.08/hr |
Using NOC 11102 for your resume or Express Entry profile
- IRCC asks you to make sure the main duties listed for your NOC match what you actually did at your job. If they don’t, look for another unit group whose duties do.
- Describe your own work in your own words. Recruiters and ATS software look for concrete tools, results and scope, not text copied from the NOC.
- Applying from outside Canada? Run your resume through the Canadian resume format checker to catch things Canadian employers don’t expect, like a photo or date of birth.
- Use the job title the employer’s posting uses. The 19 titles above are how the same work is named across employers.
Not in this group
Similar jobs classified under a different NOC code:
- Financial and investment analysts (NOC 11101)
- Managers in financial and business services (See 1002 Managers in financial and business services)
- Other financial officers (NOC 11109)
- Securities agents, investment dealers and brokers (NOC 11103)
Frequently asked questions
What is the NOC code for financial advisors?
Financial advisors are NOC 2021 unit group 11102. Example job titles in this group include account manager, financial advisor, financial consultant, financial planner.
What TEER is NOC 11102?
NOC 11102 is TEER 1 (University degree). Usually requires a university degree (bachelor’s, master’s or doctorate), or experience from a related TEER 2 occupation. TEER 0, 1, 2 and 3 work counts as skilled work experience for Express Entry’s Federal Skilled Worker and Canadian Experience Class programs.
How much do financial advisors earn in Canada?
Job Bank's 2025 wage data puts the median at $36.06/hr, about $70,000 a year full-time, with a range of $23.91/hr to $73.08/hr.
Related occupations
Sources: Statistics Canada, National Occupational Classification (NOC) 2021 Version 1.0; Employment and Social Development Canada, Job Bank wages (2025). Contains information licensed under the Open Government Licence – Canada. OfferJetAI is not affiliated with the Government of Canada. Check IRCC’s NOC guidance before you apply.