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data

2 posts on data.

May 25, 20268 min read
ATS keywords: what 200 Canadian job postings actually reward (2026 data)
We parsed 200 Canadian Data Analyst job descriptions and counted every keyword. The 18 that actually move your ATS match score — and the 'skills' that are pure noise.
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May 20, 20266 min read
Do cover letters still matter in 2026? (what the data actually says)
Half the internet says cover letters are dead. The data says it depends — and where they still matter, a good one is a massive edge. When to write one, when to skip it, and what to write.
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ATS keywords: what 200 Canadian job postings actually reward (2026 data)